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flohcreative
Mar 22, 20244 min read
Evolving an Iconic Brand: Floh Creative Rebrands OWN - The Oprah Winfrey Network - Brand Identity and Logo Design
Evolving an Iconic Brand: Floh Creative Rebrands OWN - The Oprah Winfrey Network - Brand Identity and Logo Design
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Mary Ellen Schrock
Nov 10, 20234 min read
7 Green Wednesday Strategies for Cannabis Dispensaries in 2023
Green Wednesday is the unique holiday considered the Black Friday of the cannabis industry and not only celebrates the joy of cannabis
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Mary Ellen Schrock
Jun 26, 20234 min read
Deceptive Patterns in Design: What UI Designers Learn from Amazon Being Sued by the FTC.
Deceptive Patterns in Design: What UI Designers Learn from Amazon Getting Sued. The consequences of manipulating users with deceptive design
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Mary Ellen Schrock
Oct 22, 20212 min read
AI and Digital Transformation Are Influencing The Way Businesses Grow.
Winners and losers are emerging in all business sectors as the COVID19 pandemic conditions persist. Hint: Winners are relying on AI.
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Mary Ellen Schrock
Apr 28, 20214 min read
GenZ Wants Brand Communities not Advertising.
Why building Brand Communities works for marketing now and will continue to thrive in the post-pandemic era.
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Mary Ellen Schrock
Mar 31, 20215 min read
Brand Storytelling: The Future of Digital Marketing has Arrived.
Innovating the business model is a skill that every company needs. Being forced to radically change a business model instantaneously is...
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Mary Ellen Schrock
Mar 25, 20213 min read
Being Inclusive and Diverse - DE&I - Trains AI to Close the Gaps and Remove Bias
The images we consume shape how we see the world. They have the power to challenge toxic narratives or reinforce them. Brand stories that ar
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Mary Ellen Schrock
Mar 16, 20214 min read
Evolution of Language: Google Fonts adds 2000 icons to it's open source web design library.
Google Fonts added the first installment of over 2,000 standardized icons created by Material Design, to their open source database.
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Mary Ellen Schrock
Mar 8, 20214 min read
Branding Essentials 2021: Redefining Digital Content Consumption and Connection
As social distancing becomes more inherent in our daily lives, the ways we’re connecting are rapidly changing. One undeniable shift is in...
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Mary Ellen Schrock
Feb 25, 20213 min read
How Brand Discovery is Evolving for Consumers.
Investing in understanding how the online purchase journey for your customers is what brings brands the best ROI
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Mary Ellen Schrock
Nov 23, 20203 min read
Branding Essentials: Build Customers and Engagement First
Engaging with customers on digital media platforms is an essential part of growing your brand. When set up to work for your brand, your soci
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