Big Retargeting Mistakes Your Business is Making in 2024 and How to Future-Proof Your Business
That's the power of retargeting, a marketing strategy that uses website visitor data to deliver targeted ads. But here's the thing: the cloc
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Groq AI: Revolutionizing Real-Time Generative AI with the LPU Inference Engine
Groq AI: The New Generative AI LLM Revolutionizing Real-Time AI with the LPU Inference Engine
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Unveiling Sora AI: Revolutionizing Generative AI Video Creation
Open AI releases SoraAI a text-to-video generative AI tool capable of creating consistent imagery in animated video outputs.
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7 Green Wednesday Strategies for Cannabis Dispensaries in 2023
Green Wednesday is the unique holiday considered the Black Friday of the cannabis industry and not only celebrates the joy of cannabis
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Data-Driven Marketing: Shaping the Future with AI and Advanced Analytics
Data-driven marketing, fueled by advanced analytics and AI, has become the key to unlocking insights, predicting trends, and marketing.
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Boost Your Website Organic Traffic By Mastering the Top 3 Pinterest Marketing Strategies
Pinterest is a powerful visual search engine that can drive a significant amount of organic traffic to a website when used correctly. In...
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AI and Digital Transformation Are Influencing The Way Businesses Grow.
Winners and losers are emerging in all business sectors as the COVID19 pandemic conditions persist. Hint: Winners are relying on AI.
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Mary Ellen Schrock
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Clubhouse. Greenroom. Spaces. The Social Media Audio Space is Exploding. Here's How to Get In.
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Apr 28, 20214 min read
GenZ Wants Brand Communities not Advertising.
Why building Brand Communities works for marketing now and will continue to thrive in the post-pandemic era.
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Mar 31, 20215 min read
Brand Storytelling: The Future of Digital Marketing has Arrived.
Innovating the business model is a skill that every company needs. Being forced to radically change a business model instantaneously is...
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Mary Ellen Schrock
Mar 25, 20213 min read
Being Inclusive and Diverse - DE&I - Trains AI to Close the Gaps and Remove Bias
The images we consume shape how we see the world. They have the power to challenge toxic narratives or reinforce them. Brand stories that ar
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Mar 16, 20214 min read
Evolution of Language: Google Fonts adds 2000 icons to it's open source web design library.
Google Fonts added the first installment of over 2,000 standardized icons created by Material Design, to their open source database.
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Mary Ellen Schrock
Mar 11, 20213 min read
New Rule: Customers Expect You to Have Exactly What They Want.
The Covid-19 pandemic has re-written the digital marketing playbook. Now that we're one year in, it's very clear there will not be a "return
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Mar 8, 20214 min read
Branding Essentials 2021: Redefining Digital Content Consumption and Connection
As social distancing becomes more inherent in our daily lives, the ways we’re connecting are rapidly changing. One undeniable shift is in...
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Feb 27, 20215 min read
How Digital Content Marketing is Rapidly Changing Visibility for Businesses.
Whether you are just starting to build a digital content marketing plan or you have been utilizing the same tactics for some time, your...
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Mary Ellen Schrock
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How Brand Discovery is Evolving for Consumers.
Investing in understanding how the online purchase journey for your customers is what brings brands the best ROI
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Nov 24, 20204 min read
Personal Brand Photography: Boost Brand Recognition and Build Customer Loyalty
The best way to capture the 5 second attention span of a customer scrolling through a social media feed is to use story-telling images. Crea
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Nov 23, 20203 min read
Branding Essentials: Build Customers and Engagement First
Engaging with customers on digital media platforms is an essential part of growing your brand. When set up to work for your brand, your soci
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