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    Search
    NFTs: A Beginners Guide
    Annah Brice
    • Nov 11, 2021
    • 9 min

    NFTs: A Beginners Guide

    Photo: NFT NYC Conference, Getty Images What Are NFTs? If you’re reading this, the acronym NFT has probably crossed your path. Maybe...
    280
    AI and Digital Transformation Are Influencing The Way Businesses Grow.
    Mary Ellen Schrock
    • Oct 22, 2021
    • 2 min

    AI and Digital Transformation Are Influencing The Way Businesses Grow.

    Winners and losers are emerging in all business sectors as the COVID19 pandemic conditions persist. Hint: Winners are relying on AI.
    110
    GenZ Wants Brand Communities not Advertising.
    Mary Ellen Schrock
    • Apr 28, 2021
    • 4 min

    GenZ Wants Brand Communities not Advertising.

    Why building Brand Communities works for marketing now and will continue to thrive in the post-pandemic era.
    290
    What is Web 3.0? Is it time to pay attention to the hype?
    Mary Ellen Schrock
    • Apr 21, 2021
    • 4 min

    What is Web 3.0? Is it time to pay attention to the hype?

    Web 3.0 or Web3 is not only a popular buzzword in the world of blockchain and decentralized technology, its the evolution of the Internet.
    230
    Facebook's Algorithms Drive People to Extremist Content
    Mary Ellen Schrock
    • Apr 20, 2021
    • 3 min

    Facebook's Algorithms Drive People to Extremist Content

    Facebook's algorithm is optimized for engagement and driving users to extremist and divisive content.
    200
    Brand Storytelling: The Future of Digital Marketing has Arrived.
    Mary Ellen Schrock
    • Mar 31, 2021
    • 5 min

    Brand Storytelling: The Future of Digital Marketing has Arrived.

    Innovating the business model is a skill that every company needs. Being forced to radically change a business model instantaneously is...
    100
    Being Inclusive and Diverse Trains AI to Close the Gaps and Remove Bias
    Mary Ellen Schrock
    • Mar 25, 2021
    • 3 min

    Being Inclusive and Diverse Trains AI to Close the Gaps and Remove Bias

    The images we consume shape how we see the world. They have the power to challenge toxic narratives or reinforce them. Brand stories that ar
    120
    New Rule: Customers Expect You to Have Exactly What They Want.
    Mary Ellen Schrock
    • Mar 11, 2021
    • 3 min

    New Rule: Customers Expect You to Have Exactly What They Want.

    The Covid-19 pandemic has re-written the digital marketing playbook. Now that we're one year in, it's very clear there will not be a "return
    140
    Branding Essentials 2021: Redefining Digital Content Consumption and Connection
    Mary Ellen Schrock
    • Mar 8, 2021
    • 4 min

    Branding Essentials 2021: Redefining Digital Content Consumption and Connection

    As social distancing becomes more inherent in our daily lives, the ways we’re connecting are rapidly changing. One undeniable shift is in...
    120
    How Brand Discovery is Evolving for  Consumers.
    Mary Ellen Schrock
    • Feb 25, 2021
    • 3 min

    How Brand Discovery is Evolving for Consumers.

    Investing in understanding how the online purchase journey for your customers is what brings brands the best ROI
    370
    Branding Essentials: Build Customers and Engagement First
    Mary Ellen Schrock
    • Nov 23, 2020
    • 3 min

    Branding Essentials: Build Customers and Engagement First

    Engaging with customers on digital media platforms is an essential part of growing your brand. When set up to work for your brand, your soci
    351
    Cold Wallets: A Guide To Safely Storing Your NFTs and Cryptocurrency
    • Mar 26
    • 4 min

    Cold Wallets: A Guide To Safely Storing Your NFTs and Cryptocurrency

    Building Web 3.0 - What is this Whole Decentralized Web Thing About?
    • Feb 7
    • 3 min

    Building Web 3.0 - What is this Whole Decentralized Web Thing About?

    Everything You Need To Know About Crypto Wallets
    • Nov 29, 2021
    • 6 min

    Everything You Need To Know About Crypto Wallets

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